By Pamela Fink
If Josefa Ortiz de Dominguez lived in this era, she would probably use social media to express what she disagrees with and to share her ideals and ideas for change, as well as the authenticity of our people.
That same idea of generating change and conspiracy, no longer through gunpowder or war but through powerful messages and images, is what is taken up as inspiration to rekindle the flame conspiracy theorist with a clear objective: To show the world what it means to experience San Miguel with its fiery sunsets.
With this premise, a multitude of hotels, restaurants and incredible local projects joined together to create an experience from December 4-6 in which content creators will be invited to our community to generate what they do best using their tools in exchange for a purely local experience.
Hotels like MatildaRosewood, Real de Minas, Amatte, Hotel Clandestino, Casa 63, Numu and Dos Casas, among others, will lend their beautiful facilities as lodging venues for these creators so that they can get a taste of the authentic San Miguel.
Similarly, and in terms of the gastronomic aspect, the kitchens of Moxi, Noria, Pirules de Rosewood, Tostevere, Los Conspiradores, Leroy, El Correo, Fari, Florios, La Chopería, among several others, join together to offer the freshest local ingredients as well as the most delicious creations to these digital conspirators.
For other types of experiences, projects like Tequila Casa Dragones, Viñedos San Lucas or the Hermes Arroyo Workshop of gigantic mojigangas will offer experiences that can only be found in these lands.
With this incredible tour of the city, we are certain that content creators will be inspired to showcase our lands in ways that reflect our authenticity while also adapting to each of their digital styles, which is why this collaboration is so exciting for us.
And that's how Local Guide joins such an ambitious initiative, and we are already conspiring to generate innovative content in the digital world and to start this great movement of the new era.
